The Truth About Froyo

One of the biggest causes of obesity in the United States is how much the individual consumes on a daily basis, and not knowing what they put in their bodies. Thinking that something is healthy will often times make you eat more or rewards yourself with something sugary, which in result is worse than simply eating unhealthy items right off the bat. Frozen Yogurt for instance, was made to serve as an alternative to ice cream. However, the product is only healthier in proportions and in comparison, not in general. 

The design educates consumers on the ingredients of frozen yogurt, that the only materials differentiating it from ice cream is the substitution of cream for milk. It is better for you, but not good. I have made a frozen yogurt character, Froyo, who is in fact, an ice cream in disguise after its zipper is pulled down. The infograph shows facts being complimented by a one-minute short film introducing “Froyo”.


 The Truth of Froyo

The Truth of Froyo